The Beer Belly

We all love beer. I think that is a given. The problem with good beer isn’t just the occasional hangover; it’s also what the wife has probably mentioned to you, calories. The better the beer the more the calories, that’s the way it seems. So drinking copious amounts of good beer invariably leads to… the Beer Belly.

Since the Czechs drink more beer then anyone else, they were investigated to find the link between beer and the belly. Almost 2,000 people were tested in Prague and absolutely no link was found to justify the term “Beer Belly”. This is according to a BBC article on The Beer Belly.

This is great news for beer lovers everywhere! However a killjoy named Nigel Denby of the British Dietetic Association warned people not to take the studies findings all the way to the pub, so to speak.

Another BBC article on The Beer Belly seems to get to bottom of the issue. It appears that the Beer Belly can be attributed not to drinking beer, but to drinking a lot of beer… quickly. A study found that binge drinking can contribute to an “Apple-shaped” figure. So if you drink 10 beers, 2 nights out of the week you will get a Beer Belly. However, if you drink 2 beers, 5 nights out of the week, you won’t get a Beer Belly.
This is good news. You just have to spread the beer love. Not all at once. Enjoy two delicious beers almost every night and you’ll be fine.

OK, enough dodging. If you have a serious Beer Belly going on, your pretty daft if your blaming it all on beer. The number one thing is dieting, but if you’re only interested in losing the Beer Belly, then you need to work out your transverse abdominus, or TVA. The best way to do this is as follows:
1. Place one of your fingers on your belly button
2. Without taking in a deep breath. Try to move your belly button inward as far away from your finger as you can
3. Hold your belly button in for 5 seconds working your way up to a minute
4. Advanced: as your holding in your belly button-tightly squeeze your ABS




Sternweisse is a centuries-old Bavarian wheat beer that offers a refreshing delight all year round. A traditional centrifuge process is used to retain the yeast instead of the typical filtering process. Result is authentic taste combining in harmonious way sparkling fruitiness and cloudy appearance of natural wheat beer with delicate warm, malt aroma of dark wheat beer.


(12.5% original wort, 5.5% alcohol)

Packaging: 20 x 0.5L
Price: RM 370.00 +6% GST

Auer Introduction


Auerbräu Rosenheim


The Auer Bräu brewery can look back on an exceptionally successful history that began in 1887 when Johann Auer acquired a 29,000 square meter plot of land near the new station in Rosenheim. For his company, he chooses a mating grouse as a brand icon. A year later in 1888 came the purchase of the Saubräu with Rossacker, which was further enhanced by significant investment in a modern brewery. Right from 1889 Auer Bräu is brewed in the new operation at the Münchener Straße. From then on, the Auer Bräu was continuously expanded by adding purchases “Grabenstätt” in Rosenheim and the “Sternbräu Bräu am Anger” in Halfing the “Schiessl-Bräu” and in Grabenstätt the “Schlossbrauerei Grabenstätt”. In 1923, the Auer Bräu turned public listed company by merging with the “Paulaner Salvator Thomasbräu AG” in Munich, the “Schuhbrauerei Bad Aibling”, the “Schlossbrauerei Brannenburg” and the Schlossbrauerei Vagen. Special opportunities to visit Rosenheim are the Rosenheim Strong Beer Festival and the Rosenheim Autumn Festival.

Hopf Introduction

Tradition in Miesbach – Hopf Wheat Beer Brewery

Hopf – for over 85 years to determine the history and tradition and innovation, the name Hopf stands for the very special wheat beer enjoyment. Linked to the home region and firmly anchored in the town of Miesbach we brew with care and love a vaeriety of wheat beers in award-winning quality. Already in the late Middle Ages it were the Bavarians, who refined and cultured this specialty in their breweries. Long time, the wheat beer production was a privilege and the monopoly wheat beer was a safe and important source of income of Wittelsbach. In 1892, the wheat beer brewery in Miesbach “Hopf” was founded. Since 1921, our  brewmasterlead the way, for the love of Bavarian art of brewing and of connectedness, to the fortunes of the “Hopf” brewery. Brewed to the Bavarian purity law, we can see to this day different varieties of the highest quality in our product range, as the presentation of the “Prize for Excellence in gold” of the DLG for more than 15 years of gold medal winners. Determination coupled with the Bavarian-earth virtues, honesty and sense of tradition are the foundation for continued success.

Thurn und Taxis Introduction

Thurn und Taxis

brewed in Munich

Innovative entrepreneurial spirit for more than 500 years!

The brewery of St. Emmeram, originally run by monks, is considered to be one of the oldest and original breweries in Europe. The Kingdom of Bavaria made over the imperial monastry to the Thurn & Taxis family in 1812. The family created in short time out of the 120 surrounding breweries one big company with headquarters in Schierling, near Regensburg and advanced to become a brewery which is now noted for its special brewing expertise and innovative power. Thurn und Taxis was the first brewery to promote resolutely the Pilsener style of beer, is the first and only to brew Roggenbier (rye beer) following traditional recipes. It was as well the first company to supply Wheatbeer draught (from the keg). Today Thurn und Taxis is part of the Paulaner brewery group and beers brewed in Munich by Paulaner in the true tradition of St. Emmeram.

Thurn und Taxis – brewing competence ad nauseam!

Hacker-Pschorr Introduction

Hacker-Pschorr Introduction


Brewed In Bavaria Since 1417

Settings the Standard Before the “Standard” was Set

The history of the Hacker-Pschorr brewery can be traced back as far as 1417. It was founded in Munich, the capital of Bavaria and the world’s “Cradle of the Art of Brewing” ninety-nine years before the enactment of the Purity Law of 1516. Georg Pschorr (1798-1867) was Munich’s biggest entrepreneur and the patriarch of the Pschorr brewing dynasty. He was renown throughout Germany, Europe and the world as a “pillar” of the brewing industry and is reputed as the authenticator of the traditional Bavarian Weiss Bier (wheat beer) brewing style. All Hacker-Pschorr beers, which proudly bear his name, are brewed as they have been for over 590 years, upholding his superior standards of flavor, quality and perfection. Carrying on centuries old traditions of the art of brewing is single most important feature that allows Hacker-Pschorr to be acclaimed as “World Class” beer.

A Commitment to Quality – The Brewing Process

While the individual components of Hacker-Pschorr ’s brewing process are not unique to our beer alone, the combination of these components as utilized by the brew masters at Hacker-Pschorr are unmatched by any other beer in the world. Even today, the breweries of Munich, and Munich only, are governed by the Reinheitsgebot Purity Law of 1516 for both domestic and export sales. For this reason, you can be assured that the Hacker-Pschorr you enjoy in Malaysia is the same exact beer that is enjoyed in Munich.

Paulaner Introduction

Paulaner Introduction


Past and Present
Paulaner obtained its name from the Italian monastic order of St. Paola, which settled in the heart of what is now Munich in the early 17th century. During Lent, the God-fearing brothers brewed a rich and powerful strong beer which served them as liquid bread: Paulaner Salvator. The high quality and the outstanding taste of the Salvator, which the monks sold to the population of Munich for a small charge, soon spread like wildfire. The secular brewers in Munich feared this competition. Their letter of protest of 1634, which is deemed the first documentary mention of Paulaner beers, was to prevent public sale. The monks only received an unlimited right of sale from the Electoral Prince 150 years later. In gratitude, the first mug of the strong beer is given to the political leader of Bavaria even now at the so-called “Salvatorprobe” (Salvator tasting). At the same time, this ceremony is the start of Lent. Nowadays, Paulaner is the largest brewery in Bavaria and one of the leading specialist breweries in Germany.
Hard rules and soft water
Paulaner beers are brewed according to the Bavarian Purity Requirement of 1516, the oldest food law in the world. It only permits barley, hops, water and yeast for brewing. But an ingredient is not automatically used as an ingredient, which is why Paulaner only uses the best: summer barley with the best viability values, starch and protein content, the best aromatic hops from the “Hallertau” and untouched glacier water from a depth of 240m. The quality of the yeast has a quite decisive influence on the fermentation process. It determines both the alcohol content as well as the aroma of the beer. For this reason, Paulaner exclusively uses yeast from its own cultivation, which is particularly pure and is produced in a unique yeast propagation system. The result of the Paulaner art of brewing is astonishingly varied and offers the right beer for every epicure and every occasion. The assortment ranges from deep golden, aromatic festive beers via the powerful Salvator strong beer and the palatable dark to slightly tart Paulaner Original Münchner beers right down to the refreshingly sparkling Bavarian wheat beer specialities.
PAULANER-made in Munich, Bavaria
The worlds leading wheat beer brewery and much more
The Paulaner Brewery, founded by monks in 1634, has played a significant role in establishing Munich’s reputation as the “Beer Center of the World”. The small order of enterprising Paulaner monks began its tradition of slow, handcrafted brewing and changed brewing history forever. During the Lenten period .forced to fast only on bread and water, the monks reasoned that beer could be brewed as “liquid bread” and not violate their Lenten promise. The Paulaner monks liquid bread became the world’s first Double Bock Paulaner Salvator. Today, Paulaner is a company built on five centuries of uncompromising quality, purity and respect for tradition and has managed to establish a new category of exclusivity on the international beer market. All the beers from Paulaner are brewed in Munich without any exceptions and strictly in adherence to the German Reinheitsgebot (Purity Law) of 1516 that mandates that beer consist only of barley, hops, yeast and water. The particularly long brewing procedures ensure that the beer remains fresh even in the hottest region. Naturally free of preservatives, Paulaner offers the right beer for every epicure and every occasion.
Enjoy a piece of Munich with every mouthful.